atenção

So there is a paradox of sort. The Implicit Web is already here and is being actively used by many companies. Yet, consumers are not aware of it - at lest not explicitly. And that is not a good thing. The Implicit Web and its close cousin Attention Economy are big and important concepts; and they are still in their infancies. What we hope is not going to happen is that people get turned off because of mishandling by big companies.